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Account Specialist, Strategic Partnerships - Office Of Communications & Marketing - UTK

University of Tennessee Athletic Marketing Department

University of Tennessee Athletic Marketing Department

Marketing & Communications, Sales & Business Development
Knoxville, TN, USA
Posted on Feb 14, 2026

Reporting to the Director of Strategic Partnerships, the Account Specialist is a member of the Brand Partnerships & Licensing team within the Office of Communications & Marketing (OCM). This role supports the overall mission and goals of the University of Tennessee campus. Leads the service components of campus (non-athletics) partner projects to ensure consistent and first-rate partner experiences, while maintaining excellent lines of communication with internal stakeholders to ensure executional success.


The University of Tennessee, Knoxville, has shaped leaders, changemakers, and innovative thinkers since its founding in 1794. The university is home to more than 38,000 students and 10,000 statewide employees—the Volunteers—who uphold the university’s tradition of lighting the way for others through leadership and service.

UT Knoxville offers over 900 programs of study across 14 degree-granting colleges and schools. As Tennessee’s flagship land-grant university, its footprint spans the entire state. The university holds the highest Carnegie classification for research activity and has deep partnerships with industry leaders and the US Department of Energy’s largest multidisciplinary laboratory, Oak Ridge National Laboratory.

The Knoxville campus serves and recruits for UT Knoxville, including the Institute of Agriculture and the Space Institute, as well as the UT Institute of Public Service.

UT Knoxville considers its employees its number one asset. With values that focus on work-life balance, compensation, and innovation leadership, all Vols are supported to advance professionally. Employees have access to career development and coaching, continued education, and an extensive list of development and training possibilities. The Volunteer employee experience implements structures and practices to attract and retain top-tier talent, fostering a strong staff community and supporting a culture of involvement and engagement for everyone.

The university holds a strong commitment to its land-grant mission of learning and engagement, with a tradition of service and leadership that carries that Volunteer spirit throughout the state and around the world. It has been ranked nationally as “Best Employer for New Graduates,” “One of America’s Best Large Employers,” and “Best Workplace for Women,” and has been designated as “Best Place for Working Parents” by Forbes Magazine.

Apply today and join the Tennessee Volunteer community!

Reporting to the Director of Strategic Partnerships, the Account Specialist is a member of the Brand Partnerships & Licensing team within the Office of Communications & Marketing (OCM). This role supports the overall mission and goals of the University of Tennessee campus. Leads the service components of campus (non-athletics) partner projects to ensure consistent and first-rate partner experiences, while maintaining excellent lines of communication with internal stakeholders to ensure executional success.

Required

  • Bachelor’s Degree and three years experience in sponsorship activation, marketing, or account management

Knowledge, Skills, and Abilities

  • Ability to conduct themselves with a high level of initiative

  • Ability to work independently

  • Strong written and verbal communication skills

  • Ability and willingness to initiate and maintain personal relationships

  • Skilled at being highly organized; able to prioritize and execute multiple tasks

  • Skilled at attention to detail

  • Ability to maintain a positive, upbeat attitude under pressure

Preferred

  • Five years experience in sponsorship activation, marketing, or account management
  • Experience working onsite at a university or sports property
  • Knowledge of University of Tennessee, Knoxville, campus, programs, & athletics

Work Location

  • Knoxville, TN

  • This is an onsite position

Compensation and Benefits

  • UT market range: MR09

  • Find more information on the UT Market Range structure here

The university offers a highly competitive benefits package that includes health insurance and retirement plans through the State of Tennessee, generous annual and sick leave accruals, longevity pay, tuition waivers and discounts, and more. Find more information on UT Benefits here

Application Instructions

For full consideration, applicants must apply electronically and submit a cover letter, resume, and the names, email addresses and phone numbers of three references. A minimum of two references should be current or previous supervisors.

About The College/Department/Division

The Office of Communications and Marketing is dedicated to advancing the university’s reputation. Staff members support the institution’s mission and goals, promote its successes and achievements, inform and engage its stakeholders, and ensure the integrity of its brand. We craft audience-focused communications based on data, best-practices, and emerging trends.

The division comprises several cross-functional teams, employing professionals with expertise in design, development, video production, content strategy, feature writing, editing, marketing, media relations, internal communication, and special events.

Additional Information on all postings provided by UTK


• University partnership operations: manage day-to-day activation and fulfillment for a portfolio of university brand and corporate partnerships, ensuring commitments, timelines, deliverables, and expectations are executed in alignment with institutional priorities.

• Partnership project management: serve as project manager for partnership initiatives, overseeing activations, campus engagements, partner assets, and approvals from initiation through completion.

• Partnership planning and documentation: develop partnership briefs and documentation in collaboration with leadership, defining scope, milestones, deliverables, timelines, and success measures.

• Partner hosting and engagement coordination: plan, coordinate, and execute partner hosting and on-campus engagement experiences, including itineraries, logistics, approvals, and visit materials.

• Meeting coordination and facilitation: schedule, plan, and facilitate partner and campus stakeholder meetings; prepare agendas, lead discussions as needed, document outcomes, and manage follow-up communications.

• Campus partner engagement: serve as a primary liaison between external partners and campus stakeholders, facilitating clear, consistent communication throughout the partnership lifecycle.

• Issue resolution and judgment: exercise independent judgment and discretion to resolve complex partnership issues involving multiple stakeholders, institutional policies, and partner expectations.

• Partnership growth and renewal support: identify opportunities to enhance and expand partnerships; support renewals through reporting, year-end recaps, and preparation of leadership briefing materials.

• Partner research and analysis: conduct research on current and prospective partners; monitor relevant industry and account developments; communicate pertinent updates to internal stakeholders.

• Reporting and outcomes evaluation: prepare partner reporting, post-event analyses, and recap communications; gather outcomes to inform future partnership strategies and improvements.

• Asset and records management: organize and maintain partnership assets, documentation, and materials in accordance with university branding, accessibility, and records retention standards.

• Cross-team collaboration: collaborate with campus units, communications, creative, athletics, and administrative teams to support partnership initiatives and ensure alignment.

• Campus representation: represent the Office of Strategic Partnerships in campus meetings, planning sessions, and cross-functional committees, as appropriate.

• Other duties as assigned: perform additional responsibilities in support of departmental and institutional goals.